Our client Lamberts, a company that supplies industrial parts and workwear based in Norwich, recently came to us with a very sunny fundraising idea that we couldn't wait to help publicise!
Earlier this year, Lamberts decided to make Priscilla Bacon Hospice its charity of the year. As a member of the Hospice's corporate 500 Club, the staff got to work fundraising in a variety of ways including making bumble bee seed bombs, creating a charity football league and a embarking on a charity cycle challenge.
But when the MD's partner - farmer Rob - decided to grow a new crop of sunflowers after being inspired by the sunflower fields of Tuscany, she knew she wanted to use them for something special.
Trina, MD of Lamberts, and Rob decided to offer the entire crop of 90,000 sunflowers to Priscilla Bacon Bacon Hospice to sell across its network of charity shops in Norfolk.
Find out how we supported Lamberts' charity initiative here:
In-store poster
Photo shoot
Video PR
Press release and media liaison
Coverage:
Anglia News
Eastern Daily Press: https://www.edp24.co.uk/news/23723188.norfolk-farmer-donates-sunflowers-priscilla-bacon-lodge/
Folk Features: https://folkfeatures.co.uk/90000-ways-to-show-support/
Business in East Anglia:
Norfolk Live: https://www.norfolklive.co.uk/news/norfolk-news/norfolk-farmer-donates-entire-crop-8678266
BBC Radio Norfolk:
Kaleigh Poacher from the mid morning show came down to the field to do a live recording
Greatest Hits Radio Norfolk & North Suffolk: Tom Clabon reporter did a pre-record interview with farmer Rob
Blog post
Email marketing campaign
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