Have you been keeping up-to-date with the latest episodes of the Ready To Grow podcast?
Over the past month, we have heard from some amazing visitor economy businesses, and taken tours around their beautiful venues. Are you a business owner in the East of England looking to grow? Then this podcast is for you!
Recently on the podcast, we discussed the ways you can grow your visitor economy business with customer service, nature, collaboration, and innovation.
Joining us first as we explored the importance of good customer service was Carrie Stretton, Project and Design Coordinator at In2Action. In2Action provides activity services and customer service training to businesses. During the episode, we discovered why tailoring activities to suit various age groups and customer profiles is important to businesses, especially in the visitor economy sector.
Listen to the episode here.
How can businesses diversify to attract new customers? Next up on the Ready To Grow podcast was Ben Marshall, General Manager at Pensthorpe.
During this episode, we took a tour around the beautiful nature reserve, seeing the different activities on offer for families and observing the wildlife across the park. Ben shared the park's attractions and new trails that keep families returning and also attracts new visitors. To find out how Pensthorpe has diversified, listen to the podcast here.
Released on World Theatre Day, we were joined by Lauren Farley, Business Development Manager at Norwich Theatre. While going backstage and taking a tour around the theatre, we spoke to Lauren about the theatre's sustainability initiatives and how shows travel sustainably to the Theatre.
Did you know a recent Shakespeare production’s entire set was transferred to Norwich Theatre by pedal bikes? This episode features the importance of business collaboration across Norfolk, and Lauren discusses how collaborating with other businesses has helped the Norwich Theatre thrive. Listen here.
Our most recent podcast saw us tour the beautiful Maids Head Hotel with Marketing Manager, Georgina Postlethwaite.
Discover the history of the venue and how the team has grown the business with innovation. Did you know all guests at the Maids Head Hotel receive a complimentary trip around the City in a Bentley?
Listen to the episode here
Stay tuned for the next episode. To listen to series 1 and 2 please visit https://www.readytogrowpodcast.co.uk/.