When Nurture Marketing was first born, we decided to join the awesome ProHelp scheme, run by the Norfolk Community Foundation.
ProHelp matches Norfolk not-for-profits with professional services companies for free support. We were lucky enough to get matched with the awesome Simon Laurinaitis-Prince from The Old Cottage Hospital community hub in Wells-next-the-Sea.
The hub had received funding from the council and the Norfolk Community Foundation to set up a 'food shop on wheels' to reach isolated communities in north and west coastal Norfolk.
Nurture Marketing offered a pro-bono branding support package for the scheme, called the Coastal Community Supermarket to include:
A set of brand guidelines:
Logo development
Posters and postcards
Signage
A membership card
Email signature
Business cards
Social media headers
Vehicle branding (via CIM Display)
Launch press release and photoshoot
Coverage achieved so far includes:
A live interview with Greatest Hits Radio Norfolk (40k regular listeners in the Norwich area) and coverage on its Twitter page (12k followers)
Fakenham and Wells Times (32,000 monthly visitors)
Norfolk magazine - pending January 2023 edition (20,000 monthly readership)
Folk Features, Online (2.5k monthly visits), Twitter (2k followers), Facebook (500 followers)
Launch video about the scheme
Want something like this for your charitable organisation or business? Check out our monthly content packs here.